Mediaset Premium, which has the right to broadcast Champions League football matches until 2018, had 2.01 million subscribers in late December, against 1.7 million 6 months earlier.īy comparison, competitor Sky Italia has 4.7 million. The partnership will see the companies swap 3.5% stakes in a “strategic alliance” aimed at “capturing new opportunities across the international competitive landscape,” Mediaset said in a statement Friday, April 8.įrance’s Vivendi will take complete ownership of Mediaset Premium, the Italian company’s loss-making pay TV arm, acquiring Mediaset’s 89% stake and the 11% held by Spain’s Telefonica. MILAN, Italy – Vivendi will acquire Mediaset’s pay TV arm and take a stake in the Italian broadcaster as part of French tycoon Vincent Bollore’s plan to build a European media giant to rival US streaming powerhouse Netflix.
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